Meet Allie Perry

Allie Perry is a contemporary goldsmith who lives and works in Connecticut. An avid nature lover, her one-of-a-kind jewelry pieces are frequently inspired by her surroundings. With professional experience spanning decades, Allie draws on her knowledge and specialized experience to create custom, heirloom-quality jewelry that is meant to be worn and enjoyed. She does this while taking great pride in the fact that the making of each piece often supports multiple small businesses.


Get Allie’s comprehensive ebook, Find Your Perfect Jewelry Size, for FREE when you join her Insiders Club, In The Loupe! You can opt-in here.


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Sterling silver clipper ship pendant by Allie Perry

In This Episode of Heart & Hands of a Maker

Allie Perry started making jewelry in high school and pursued it despite societal expectations. She took on various jobs in the jewelry industry, learning new skills and navigating a corporate environment within the fine-jewelry space. After losing her job during the COVID-19 pandemic she started her own business. 

In this conversation, Allie emphasizes the importance of trust in oneself, being flexible, and finding inspiration in nature. She encourages aspiring designers to embrace their unique style and put their work out there.

Tammy and Allie discuss the challenges and roadblocks faced by jewelry makers and small business owners. Allie emphasizes the importance of taking action and not waiting for the perfect time to start. She also highlights the value of community and finding support from like-minded individuals.

Allie shares her experience of being part of jewelry-specific and small business owner groups, where she can ask questions, seek advice, and receive feedback. Allie shares her plans for the future, including transitioning her business back into fine jewelry, offering online classes, and writing informative articles and eBooks to educate her customers.

Key Episode Takeaways

  • Trust in yourself and go for it!
  • Be flexible and willing to adapt to changes.
  • Find inspiration in nature and embrace your unique style.
  • Put your work out there and believe that there are people who will appreciate it.
  • Don’t wait for the perfect time to start your jewelry making business. Take action today.
  • Find support and community in like-minded individuals who can provide advice, feedback, and guidance.
  • Continuously learn and adapt to changes in the industry to stay relevant and successful.
  • Consider diversifying your income streams and exploring passive income opportunities.
  • Share your knowledge and experiences with others to help them succeed.
  • Focus on building relationships with your customers and providing them with a personalized experience.
  • Don’t be afraid to make changes and pivot if something isn’t working or making you happy.
  • Take care of your physical and mental well-being to avoid burnout and maintain a healthy work-life balance.
Sterling silver and Prehnite cicada pendant by Allie Perry


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Introduction and Background


Navigating the Jewelry Industry


Embracing Challenges and Overcoming Self-Limitations


Taking Action and Overcoming Roadblocks


Diversifying and Adapting in the Jewelry Industry


Educating Customers through Informative Content


Building Relationships and Providing a Personalized Experience

Sterling Silver functional penny farthing by Allie Perry
14k yellow and white gold diamond wedding set, displaying a wave motif by Allie Perry