Jewelry expert and business owner Kierston Aiello shares her creative journey and how community, authenticity, and collaboration shaped her success. Kierston opens up about the challenges of entrepreneurship, the importance of finding your niche, and her exciting plans for her new foundry. Tune in for inspiring insights on following your heart and surrounding yourself with supportive, like-minded people.
Born and raised in sunny California, Kierston Aiello is a metalsmith and designer with a passion for American craft. While getting her B.A. in Art History at Humboldt State University, she unexpectedly fell in love with metalsmithing.Â
Her experience in production jewelry, including her time at TierraCast, solidified her love for the craft and the intricacies of large-scale production.Â
(times are estimates)
00:00
Introduction and Welcome
03:04
Kierston’s Creative Journey and Business Evolution
11:10
Transitioning to Self-Employment and Starting a Foundry
21:06
The Importance of Community and Connection
25:29
Embracing Authenticity and Overcoming Imposter Syndrome
32:30
Navigating the Business Side of Starting a Business
38:20
Creating Something Special and Being Yourself
41:59
Upcoming Plans and Closing Thoughts