• Dream It, Patent It: The Birth of the Jewel Loom

    In This Episode of Heart & Hands of a Maker

    There are some conversations that leave you fired up, a little teary-eyed, and ready to take on the world. My talk with Julianna Avelar — author, jewel loom inventor and several other looms(!), weaving expert, content queen, jewelry instructor, and creative force of nature — was exactly that.

    Jewelry maker, loom and tool inventor, community leader

    Julianna’s journey is one of bold pivots, deep introspection, and the kind of entrepreneurial resilience that creatives everywhere can relate to. Whether you’re stringing beads, launching a product, or figuring out your “what’s next,” Julianna’s story is a reminder that passion and purpose go hand-in-hand — but you’ve got to do the work.

    In the beginning...

    Back in 1991, Julianna had no idea she was about to step into the creative industry. Living in a tiny California town, she was simply looking for a job after her son was born. She answered a call for a production position — and ended up at Aleene’s Creative Living, the brand behind Aleene’s Tacky Glue.

    From hand-filling bottles to working behind the scenes on Aleene’s TV show, she quickly transitioned from warehouse production to producing content and eventually, being on camera herself.

    “I never had any intention of being on-air. I just loved the idea of producing and managing projects.”

    One canceled guest segment led to her stepping in on-air with a handmade wreath. The rest is creative TV history.

    “When you have all these cool things you could do, focus on the one that’s actually feeding your soul — and your dinner table.”

    To Find Julianna:

    Key Episode Takeaways

    • Start before you’re ready – Done is better than perfect.
    • You can’t serve your community until you serve yourself.
    • Stop undercharging. Your work, time, and energy have value. Respect it.
    • Know your “why.” When you’re gifted in many areas, you need to focus on what feeds your purpose.
    • Build your email list – Social media can disappear, but your list is gold.
    • Community is everything – Surround yourself with support, both professionally and personally.

    Timestamps

    (times are estimates)

    00:00 – Intro: Meet Julianna Avelar
    01:45 – From crockpots to craft glue: Julianna’s unexpected creative start
    06:57 – Her first TV appearance (because of a natural disaster!)
    08:17 – Beading beginnings: tackle boxes, fishing line, and a dream
    10:40 – Birth of the Jewel Loom & getting a patent
    13:51 – Weaving goddess: creating looms with soul
    16:40 – E-commerce and entrepreneurship through the pandemic
    22:44 – Serving community, pricing right & empowering others
    33:20 – Making, money, and the art of giving back
    40:08 – Learning, evolving, and embracing the title of “online retailer”
    50:23 – Mindset, trauma, and the emotional journey of building a biz
    57:14 – Why email is still your most powerful tool
    01:01:06 – Final thoughts: resilience, cheerleading, and showing up

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  • Embracing Imperfection and Creative Evolution

    In This Episode of Heart & Hands of a Maker

    We’re joined by the incredibly talented Katie Hacker, an author, inventor, jewelry-making expert, and creative content master. Katie shares insights from her creative journey, revealing behind-the-scenes realities of her career, the value of embracing imperfection, and the importance of mental health and balance in creative businesses.

    The Creative Journey: More Than Just Making

    Katie’s path has been anything but linear. From organic farming to massage therapy, her diverse experiences have all contributed to her creative outlook. Throughout the episode, Katie emphasizes that creativity isn’t limited to one medium—whether designing jewelry, writing, or curating content, it all comes from the same innovative spirit.

    “I think part of what we do as creatives is just connecting people,” Katie shares. “It’s about taking an idea and turning it into something meaningful.”

    Managing the Creative Hustle

    With a career spanning more than two decades, Katie shares practical ways to manage multiple creative projects without getting overwhelmed. 

    Some of Katie’s top tips include:

    • Use visual tools like whiteboards and project trays to keep track of ideas.

    • Give yourself permission to explore creative hobbies without monetizing everything.

    • Balance organization with spontaneity to maintain both structure and joy in the process.

    To Find Katie:

    Key Episode Takeaways

    • Be patient with yourself during times of growth.
    • Creative journeys are often filled with ups and downs.
    • Social media has changed the landscape of creativity.
    • Authenticity in content creation is crucial.
    • Balancing creativity with business responsibilities is challenging.
    • Organizational tools can help manage multiple projects.
    • Mental health plays a significant role in creativity.
    • Finding joy in the creative process is essential.
    • It’s okay to embrace imperfection in your work.

    Chapters

    (times are estimates)

    Chapters

    00:00  Navigating Creative Growth and Self-Care

    01:06   Introduction to Katie Hacker and Her Journey

    03:08   The Evolution of Creative Expression

    05:55   The Impact of Social Media on Creativity

    08:49   Leveraging Technology in Creative Work

    11:00   The Importance of Authentic Content

    13:56   Balancing Creativity and Business

    16:54   Organizational Strategies for Creatives

    20:13   The Role of Mental Health in Creativity

    23:03   Finding Joy in the Creative Process

    25:51   The Business of Crafting and Making Jewelry

    31:42   Exploring Creative Jewelry Making

    38:00   The Journey of Writing and Brand Voice

    46:20  Evolving Through Opportunities and Challenges

    53:05   Finding Balance and Embracing Imperfection

    Version 1.0.0

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  • Celebrating Creativity, Connection: UpperMidwestBeadSociety

    gathering of bead society members celebrating 35 years!

    In This Episode of Heart & Hands of a Maker

    Tammy is joined by Jan Carlson and Rochelle Peterson of the Upper Midwest Bead Society. They explore how this thriving community celebrates creativity, connection, and lifelong learning. From their impactful programming to the friendships they’ve cultivated, Jan and Rochelle share the story of how beads bring people together across 21 states and beyond.

    Community & Connection at the Heart of It All

    Whether you’re a seasoned beader or just curious about this dynamic group, this episode offers inspiration, practical insights, and a heartfelt invitation to connect.

    • The society’s pivot to virtual meetings during COVID-19 and its new digital offerings.
    • Monthly programming like “Let’s Bead Live” and retreats designed to foster creativity and connection.
    • The incredible network of bead artists, including 18 published members and founder Diane Fitzgerald.
    • Celebrating 35 years of creativity and innovation, featuring crowns, sashes, and collaborative projects.
    • Fundraising efforts that keep membership accessible and programming vibrant.

    To Find the UMBS:

    Key Episode Takeaways

    • Community First: The Upper Midwest Bead Society thrives on shared learning, inclusivity, and friendships.
    • Learning at Any Level: From beginners to seasoned artists, the society offers programs that nurture creativity and growth.
    • Digital Adaptation: Their transition to online platforms has expanded their reach and enriched member experiences.
    • The Power of Giving Back: Members actively contribute through fundraisers, workshops, and generous volunteering.
    Beaded Flowers group member project

    Chapters

    (times are estimates)

    00:04 – Introduction to Jan and Rochelle
    01:00 – Jan shares her journey with the society and how creativity became a vital outlet
    03:00 – Rochelle’s transition from fashion to beads and her work with Team Toho
    08:30 – The evolution of the society’s virtual programming
    10:00 – Membership growth and representation across the U.S.
    12:00 – Highlights from the society’s retreats and classes
    20:00 – Behind-the-scenes of their vibrant online and in-person events
    28:00 – The importance of creative community and support
    31:00 – Fun at the state fair: demonstrations and award-winning beadwork
    35:00 – Fundraising and making membership accessible to all
    39:00 – Closing thoughts: Why beadwork is the ultimate creative escape

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  • Jewelry Maker and Inventor: Wyatt White’s Maker Journey

    In This Episode of Heart & Hands of a Maker

    Tamara Honaman sits down with Wyatt White—a jewelry-making expert, tool inventor, and passionate instructor. Wyatt shares his remarkable journey, from his early days in Gallup, NM, to becoming a cornerstone of the jewelry community. 

    Jewelry maker, tool inventor, community leader

    With over 40 years of experience, Wyatt reflects on lessons learned, the importance of humility, and his enduring passion for empowering others through creativity. Tune in for a mix of inspiration, practical advice, and heartfelt anecdotes!

    In the beginning...

    Wyatt’s path to becoming a jewelry-making expert was anything but linear. In the early 1980s, he found himself working at a lumberyard in Gallup, New Mexico. After being laid off, a serendipitous encounter with Phil Woodard of Indian Jewelers Supply introduced Wyatt to the world of jewelry findings. Wyatt recalls his first reaction: “I like to find things!” Little did he know that “findings” referred to components like clasps and earring posts, foundational elements of jewelry design.

    Immersing himself in this new world, Wyatt learned on the job, rotating through departments to understand every facet of jewelry supply. Over time, he fell in love with the craft, mastering tools and techniques while forging lifelong connections with artisans and creators.

     

    To Find Wyatt:

    Key Episode Takeaways

    • Be flexible in order to succeed in business.
    • Humility is essential in personal and professional growth.
    • Sharing knowledge can inspire and uplift others.
    • Building a legacy involves mentoring the next generation.
    • Community support is vital for creative individuals.
    • Creativity is a muscle that needs to be exercised.
    • Building a supportive community is essential for personal growth.
    • Positivity can help overcome negative self-perceptions.
    • Adapting to change is crucial in a post-COVID world.
    • Investing in quality tools is important for success.
    • Friendship plays a vital role in navigating challenges.
    • Trust your instincts and follow your passion.

    Chapters

    (times are estimates)

    Chapters

    00:00 The Creative Journey Begins
    02:54 From Lumberyard to Jewelry
    06:14 Learning the Craft
    09:07 The Evolution of Jewelry Making
    11:55 Cultural Connections in Jewelry
    14:47 Lessons from the Industry
    18:05 Career Transitions and New Opportunities
    20:56 Building a Legacy in Jewelry
    23:53 The Importance of Humility
    26:50 Sharing Knowledge and Inspiration
    35:28 The Value of Experience and Friendship
    36:50 Adapting to Change in a Post-COVID World
    38:48 Creativity as a Driving Force
    43:11 Building Community and Connection
    51:18 Teaching Techniques and Sharing Knowledge
    55:37 Cultivating a Positive Community
    01:01:30 Embracing Change and New Opportunities

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  • Weaving Dreams: The Story Behind Mirrix Looms

    In This Episode of Heart & Hands of a Maker

    Tamara sits down with the powerhouse team behind Mirrix Looms, Claudia Chase (founder and president) and her daughter Elena Kawachi (co-owner and head of marketing). Together, they share the inspiring story of a family-run business that began in a Wisconsin barn and grew into a beloved brand in the weaving community. 

     

    A Passion Born from Necessity

    Don’t miss this episode if you’re looking for inspiration, practical advice on building a creative business, or simply a heartwarming story of a family’s shared passion. Tune in to learn more about the magic behind Mirrix Looms and discover why so many people are drawn to the art of weaving.

    Connect with our guests:

    • Claudia Chase – Inventor, founder, and president of Mirrix Looms. A master weaver with a passion for teaching and inspiring others.
    • Elena Kawachi – Co-owner and head of marketing at Mirrix Looms. A digital marketing expert with a keen eye for community building and customer engagement.
    Tapestry Purse Collection, by Claudia Chase

    Key Episode Takeaways

    • Authenticity Matters: Mirrix Looms was born out of a genuine need, not a market opportunity. This authenticity has resonated with their customers and contributed to their long-term success.
    • Adaptability is Key: From embracing digital marketing to navigating the challenges of the pandemic, Claudia and Elena’s willingness to adapt has been crucial to their growth.
    • Community First: The strong sense of community around Mirrix Looms is a major part of its appeal. By prioritizing education and customer engagement, they’ve built a loyal following that keeps coming back.
    • Family Dynamics in Business: Claudia and Elena’s partnership is built on trust and mutual respect. They play to each other’s strengths and have found a way to thrive together, both as co-owners and as family.
    •  

    Chapters

    (times are estimates)

    00:00 The Genesis of Mirix Looms

    10:06 Navigating Growth and Change

    20:15 The Evolution of Weaving and Community

    30:39 The Importance of Content and Education

    40:39 Creating a Supportive Community

    50:25 The Value of the Creative Process

    Big Sister Loom with tapestry in process, by Claudia Chase

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  • From Loss to Legacy: Brandi Tracey’s Journey as a Maker

    In This Episode of Heart & Hands of a Maker

    We are shining a light on Brandi Tracey, the inspiring founder of NET Creative Designs, named in memory of her father, Norman Edward Tracey. Brandi’s journey into jewelry-making is a story of resilience, transformation, and passion. Initially a paralegal, Brandi transitioned into full-time making following the birth of her daughter and the challenges the pandemic presented in 2020. What began as a simple hobby evolved into a creative calling.

    It’s about sharing the journey and inspiring others.

    Brandi finds fulfillment in the entire process of making. She particularly enjoys piercing, sawing, and hammering, all of which allow her to express herself. This practice is not only an art form but also a source of stability, aiding her sobriety journey and offering a sense of purpose.

    To find Brandi and NET Creative:

    Others mentioned in the episode:

    The Heart & Hands of a Maker episode with Chris Anderson can be found here .

    Key Episode Takeaways

    • Finding Passion in Unexpected Places: Brandi’s initial exploration of making was more for decorating her home. That led to a full-fledged passion for jewelry-making and metalsmithing.
    • Coping and Creating: The art of jewelry-making became an emotional anchor for Brandi, serving as a coping mechanism during a difficult time of grief and personal change.
    • Growth Through Community: Brandi’s journey highlights the importance of connecting with mentors, joining creative communities, and not being afraid to ask for help.
    • Challenges in Pricing and Market Understanding: Brandi shares her initial struggles with underpricing and finding her target market, and how she overcame these through support from metalsmith communities and workshops.
    • Empowering New Creatives: Brandi’s vision extends beyond her business to nurturing a supportive environment for aspiring jewelers through her YouTube channel and upcoming Patreon group.
    Pendant; By Brandi Tracey

    Chapters

    (times are estimates)

    00:00

    The Creative Journey Begins

    00:59

    Brandi’s Evolution as a Maker

    10:05

    Finding Community and Support

    20:03

    Navigating the Business of Creativity

    30:05

    Embracing Growth and Learning

    Necklace and bracelet; Sterling silver by Brandi Tracey

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